Greater Bay Area

When the comedy festival meets the joy of Macau, it promotes the integration of culture and tourism

2026-04-13   

From April 10th to 12th, the night by Lake Yavin in South Bay, Macau was filled with laughter. Comedians dressed up as historical figures with roots in Macau, such as Fan Lian An, Tang Xianzu, and Matteo Ricci, traveled through time and space to interact with citizens and tourists by the lakeside. These series of interactive performances called "Joyful Park Immersive Music Lake Show" are not only highlights of the 3rd Macau International Comedy Festival, but also vivid examples of Macau's use of joy to drive cultural and tourism integration. Colorful activities enrich the tourism experience. "This is not just about watching a performance, but also experiencing the unique atmosphere of the intersection of Chinese and Western cultures in Macau. ”Mr. Zhang, a tourist from Guangzhou, said that this immersive experience that breaks the boundaries of the stage allowed him to see "another expression" of Macau. The stage is set between the water banks, with the audience sitting on the ground, and the urban landscape and exciting performances complement each other. On site, there are also exciting projects such as band performances, immersive shows, NPC (non player character) interactions, surprise parades, and specialty markets. The innovative cultural and tourism performance mode realizes "daytime viewing and nighttime immersion", integrating viewing, check-in, and interaction, bringing different "laughter" points to Macau citizens and tourists, and sharing a comedy feast. During an interview with reporters, Leung Wai Man, Director of the Cultural Affairs Bureau of the Macau SAR Government, stated that Macau, as a world tourism and leisure center, has a profound cultural heritage, and its comedy and urban temperament are very compatible. "We also hope that more tourists will gain different tourism experiences through the Macao International Comedy Festival." Cultivating talents to help the development of the performing arts industry As early as January this year, the "Macao Comedians Training Program for Youth Performing Arts Talents", sponsored by the Cultural Bureau of the Macao Special Administrative Region Government and Happy Fried Dough Twists Entertainment Culture (Guangdong Hengqin) Co., Ltd., has already started. After nearly three months of selection and intensive rehearsals, Macau students brought their sense of humor to the opening ceremony stage of the 3rd Macau International Comedy Festival. After being witnessed and reviewed by Shen Teng, Ma Li, Allen, Chang Yuan and many other comedy "celebrities", many outstanding students were invited to sign on the spot by Happy Fried Dough Twists, realizing the industrial closed-loop of "training performance signing". This model not only provides a career development path for young people in Macau, but also injects fresh blood into the Macau entertainment industry chain. Han Mei, CEO of Beijing Kaixin Fried Dough Twists Entertainment Culture Media Co., Ltd. and co sponsor of Macao International Comedy Festival, said that the Comedy Festival is gradually becoming an important fulcrum to promote the development of Macao's cultural industry. The practical training class allows more Cantonese comedy talents to grow up with laughter and shine on stage, turning their hobbies into professions and promoting industrial development. Injecting "joyful power" into the integrated development of the Macau International Comedy Festival as an innovative model - "One Festival, Two Places" continues to play a synergistic effect between Hengqin and Macau. This year's opening ceremony and "Signing Competition" was settled in the Happy Fried Dough Twists Hengqin Theater, witnessing the emergence of new comedy forces in Hengqin; The "Joyful Park Immersive Music Lake Show" takes place in Macau, transforming the over 400 year history of the intersection of Chinese and Western cultures into a tangible and enjoyable scene. In addition, exciting content such as "New Comedy Performance" and "Happy and Warm Talk Show Friends Season" will be staged alternately in both places. Macau citizens and tourists can shuttle through Macau Opera in one day and experience the unique charm of comedy. This year's comedy festival has achieved synchronous resonance with the Australian piano, with complementary and interconnected content. ”Liang Huimin said, "In the future, we hope to further connect the Australian qin through more similar cultural projects and promote the integration and development of the two places

Edit:He Chuanning Responsible editor:Su Suiyue

Source:ChinaNews

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