A cup of good tea contributes to the growth of the spring economy
2026-04-13
Recently, we have been purchasing around 10000 pounds of fresh tea leaves every day, "said Jiang Juan, a tea merchant who is drying tea leaves. The Qinsi Tea Industry Co., Ltd. she runs is located in Xixiang County, Hanzhong City, Shaanxi Province, a well-known tea town in northwest China. This year's rainfall is balanced, which is conducive to the germination of tea trees. The county has a large tea production and excellent quality. Around the Qingming Festival, it was a time of abundant tea production, and Jiang Juan was so busy that she flew up. To make green tea, the fresh leaves must be harvested and stir fried on the same day. After hanging out for several hours, Jiang Juan and the workers started frying overnight at 7:30 pm. The machines in the company workshop roared, "We need to ensure a daily shipment of 2000 to 3000 kilograms of dry tea to meet the strong demand of major merchants." As the largest tea producing county in Shaanxi, Xixiang County's tea production is related to the "money bag" of many tea merchants. Since the beginning of spring, the order quantity of tea from various merchants to Jiangjuan has reached 45 tons, an increase from the same period last year. The largest order came from Zhejiang, with an order quantity of 20 tons. At present, we have completed 4000 kilograms of Hanzhong Xianhao and about 30000 kilograms of stir fried green tea. We are all working at full capacity and it is estimated that we will not be able to complete all orders until May, "Jiang Juan said. The ecological tea gardens in the county cover an area of 360000 mu, driving 260000 people to become rich through tea. By 2025, the output value of dry tea will reach 2.968 billion yuan. After years of development, Xixiang County has formed a full chain tea industry from tea planting, production and processing, to tea tasting and leisure. Just after Qingming Festival, the reporter visited the tea village and saw that in addition to busy picking in the fields, factories were busy processing, and the consumer end was also a busy and lively scene. On April 6th, the revenue of our Longjian Tea Cafe exceeded 10000 yuan. ”Tu Xiangchun, a professional manager of Longjian Tea Cafe in Huilong Village, Luojiaba Town, Xixiang County, said. This tea caf é is 40 kilometers away from Xixiang County and over 100 kilometers away from Hanzhong City. Despite being located in deep mountains and forests, the location advantage is not obvious, but there is a continuous stream of people coming to consume. Longjian Tea Cafe is built in a green tea garden of over 200 acres in Huilong Village, jointly operated by the village collective. It officially opened in July last year. Thanks to the good ecology and beautiful natural scenery around, the passenger flow here is stable, and the enthusiasm for tea consumption is particularly evident in the afternoon. During the interview, a group of 16 tourists came here specifically for leisure and sightseeing. Buying a 28 yuan voucher not only allows you to drink tea, but also allows you to appreciate the hidden scenery of mountains and rivers, making your soul briefly 'retreat'. It feels very wonderful, "said tourist Zhang Xiaoping from Hanzhong. Last year, after only five months of operation, Longjian Tea Cafe contributed over 200000 yuan to the collective economy of Huilong Village, accounting for nearly one-third of the village's annual income. ”Zhang Xiaohua, the mayor of Luojiaba Town, said, "Since the beginning of spring this year, during non holiday periods, Longjian tea cafes have had an average daily turnover of 2000 to 3000 yuan, which is a good income for small mountain villages in the Qinba Mountain area. From hiking and sightseeing to tea tasting and leisure, from research and practice to tea culture experience, the integrated development of tea and tourism has enriched and diversified the business models, effectively activating the consumer market and contributing to the spring economy of Northwest tea towns. During the three-day Qingming Festival holiday this year, our tea themed homestay was fully booked every day, and it was difficult to find a room. ”Gao Xiaobao, General Manager of Xixiang Production Base of Shaanxi Tianci Qinyun Tea Industry Co., Ltd., said, "Through various forms such as tea picking, flower viewing, tea boiling around the stove, and bonfire parties, we have attracted more than 10000 individual tourists and more than 2000 group tourists this year, driving tea consumption to increase by about 10% compared to the same period last year." "" Next, we will focus on important nodes such as May Day, seize the golden period of consumption, take the tea industry as the root, tea culture as the soul, and tea tourism integration as the path, continue to optimize the 'Spring Economy' brand, transform 'Spring Flow' into industrial value, and continue to make 'One Leaf' ignite the 'One Region Economy'. ”Hu Shengxu, Deputy Director of the Tea Industry Development Center in Xixiang County, Hanzhong City, Shaanxi Province, said. (New Society)
Edit:He Chuanning Responsible editor:Su Suiyue
Source:Xinhua
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