This year's government work report has made specific arrangements for the development of cultural tourism industry. Nowadays, tourism has become a normalized demand for a better life for the people. Weekend travel and surrounding tours are becoming important growth poles for tourism consumption. This is not only an important lever for building a new space for a beautiful life of "sharing with guests and enjoying the distance", but also a powerful support for improving the modern tourism industry system and accelerating the construction of a tourism powerhouse. Data shows that by 2025, the number of domestic residents traveling in China will reach 6.522 billion. Tourists have shifted from pursuing "going far and seeing more" in the past to valuing "playing well and experiencing deeply" nowadays. According to continuous monitoring by the China Tourism Research Institute, the tourist travel radius and destination recreational radius in 2019 were 270 kilometers and 15 kilometers, respectively. In recent years, the travel radius for tourists has narrowed, while the recreational radius for destinations has significantly increased. During the 2026 Spring Festival holiday, the average travel radius for tourists is 231.39 kilometers, and the average destination recreational radius is 21.83 kilometers. Weekend tours, peripheral tours, and other modes are quietly influencing the public's travel choices. The popularity of weekend and local tours aligns with the diverse, personalized, and high-quality demands of the tourism market. Currently, the continuously increasing spiritual and cultural needs of residents are driving the continuous improvement and expansion of tourism product supply. The innovative supply that combines cultural flavor, technological style, and fashion sense continues to enrich the public's tourism and leisure choices. The increasingly improved transportation infrastructure, continuously sinking public service system, beautiful mountains and rivers, and splendid and colorful culture around the city, as well as the promotion and cultivation of local governments, have created realistic conditions for weekend and surrounding tours to become popular. Weekend and surrounding tours not only activate the endogenous driving force of the tourism market, but also build an important bridge for urban-rural cultural tourism interaction. Self driving tours, self guided tours, independent travel, and customized tours drive the continuous expansion of consumer markets such as RV self driving campsites, homestay clusters, and health and wellness travel, driving the growth of related industries such as camping equipment, leisure catering, and tourism retail, and to some extent promoting the improvement and efficiency of rural tourism and county-level tourism. A large number of "small but refined, small but beautiful, small but warm" new formats and scenes have taken root, promoting the expansion of shared spaces between hosts and guests to counties and rural areas, and allowing the fruits of tourism development to benefit more people. To promote the construction of a strong tourism country, we need to develop urban tourism, cultivate national tourism routes, and build major projects such as tourist attractions, resorts, and theme parks. We also need to develop rural tourism, launch micro tourism routes and micro vacation products, and build a new space for hosts and guests to share a better life. It should also be noted that currently, weekend and surrounding tours are facing significant fluctuations in passenger flow during peak and off peak seasons, prominent safety hazards in undeveloped areas, and uneven reception service quality. In response to the above issues, the author suggests incorporating weekend and surrounding tourism into the overall planning of local tourism development, cultivating and promoting a number of characteristic destinations and boutique routes, and strengthening the compliant operation of homestays, catering and other business formats. Strengthen professional training for practitioners, especially rural tourism reception households, to improve the quality of reception facilities and tourism service levels. Introduce artificial intelligence, improve application scenarios such as passenger flow warning, and enhance the public service system for individual customers. Develop inclusive tourism and build a new tourism market pattern of citizens going to the countryside for leisure and vacation, and farmers going to the city for tourism and sightseeing. Promote resident artists and professional volunteers to empower rural tourism destination construction experience, cultivate a group of famous tourist counties and villages, and better activate new vitality in cultural tourism. (New Society)