The State Council executive meeting held on February 24th studied and promoted the development of the silver economy and elderly care services, and made a series of important deployments. The meeting pointed out that China's silver economy has great potential, and it is necessary to improve support measures, strengthen policy implementation, promote the development of elderly care and the elderly care industry, and provide strong support for coping with population aging. The elderly care service industry is not only a livelihood undertaking involving the well-being of billions of people, but also a sunrise industry with enormous development potential. By the end of 2025, the population of elderly people aged 60 and above in China will reach 320 million. It is expected that by 2035, the number of this group will exceed 400 million, and the scale of the silver economy is expected to exceed 30 trillion yuan. Professor Guo Lin from the School of Sociology at Huazhong University of Science and Technology stated that promoting the development of elderly care and the elderly care industry is the key to inheriting the development achievements of the 14th Five Year Plan and responding to the aging population situation. It is also an inevitable requirement for China's elderly care service development to achieve quality, efficiency, quantity, and expansion during the 15th Five Year Plan period. To further unleash the demand for silver hair consumption, enhance consumption capacity, leverage the driving force of policies such as consumer subsidies, and create a number of new scenarios and formats for silver hair consumption; We need to promote the improvement and expansion of the supply of inclusive elderly care services, improve the hierarchical classification, accessibility, coverage of urban and rural areas, and sustainable development of the elderly care service system, and better ensure that the elderly have a sense of security... The series of deployments of the conference are precise and pragmatic, pointing out the direction and focus for better meeting the multi-level and diversified needs of billions of elderly people. Industry insiders believe that further deepening reforms and improving policy mechanisms are necessary in the future. Guided by both problems and goals, fully stimulate the enthusiasm of diverse entities such as the government, market, society, and families, achieve optimized allocation of resources, and promote the high-quality development of the elderly care industry and the elderly care sector, better achieving a sense of security for the elderly. The meeting also pointed out the need to strengthen the safety management of elderly care institutions, timely identify and resolve risks and hidden dangers, severely crack down on false advertising, illegal fundraising, and elderly care fraud, and effectively safeguard the legitimate rights and interests of the elderly population. Strengthening safety supervision and cracking down on illegal activities involving the elderly are the bottom line requirements for ensuring the safety of the lives and property of the elderly, which helps to purify the environment of the elderly care service market and enhance their sense of security and happiness. ”Guo Lin suggested that in the future, we should continue to improve the cross departmental joint supervision mechanism, promote the application of intelligent monitoring methods, and achieve early risk prevention, early detection, and early intervention. At the same time, we will increase the promotion of legal knowledge, enhance the risk prevention awareness and ability of the elderly, establish a sound industry credit system, implement joint punishment for violators, and effectively build a safety barrier for an elderly friendly society. (New Society)