The "Proposal of the Central Committee of the Communist Party of China on Formulating the 15th Five Year Plan for National Economic and Social Development" (hereinafter referred to as the "Proposal"), which was reviewed and approved at the Fourth Plenary Session of the 20th Central Committee of the Communist Party of China, proposes to "promote the deep integration of culture and tourism, vigorously develop the cultural tourism industry, and empower economic and social development with culture." This deployment clearly reflects the overall orientation of leading tourism development with culture, promoting cultural construction with tourism, and supporting the construction of a strong tourism country with the integration of culture and tourism. In the current era of demand upgrading, technological innovation, and accelerated cultural exchange, the deep integration of culture and tourism is not only related to the upgrading of the industrial system, but also to the improvement of the country's cultural soft power and the modernization of people's spiritual life. Elevating the deep integration of culture and tourism to a strategic pivot is an inevitable choice for China to move from a tourism powerhouse to a tourism powerhouse. The deep integration of culture and tourism is an inherent requirement for building a tourism powerhouse. To judge whether a country truly becomes a tourism powerhouse, it not only depends on the scale of passenger flow and the number of products, but also on the extent to which the tourism industry reflects cultural height, spiritual temperament, and value guidance. The strength of a tourism powerhouse is first reflected in the thickness of its culture, the warmth of its civilization, and the depth of its value. General Secretary Xi Jinping pointed out that we should "make the tourism industry better serve a better life, promote economic development, build a spiritual home, showcase China's image, and enhance mutual learning of civilizations". This important discourse unifies the economic, cultural, and cultural functions of tourism into a higher-level national development strategy, demonstrating a high degree of consistency between the goal system of building a tourism power and a cultural power. In the process of Chinese path to modernization, the role of tourism is being re understood. Tourism is not only a consumption behavior of spatial flow, but also an important way for cultural perception, value experience, and spiritual enrichment. It is an important way for people to get close to Chinese culture and deepen cultural identity. With the transformation of the main contradiction in society, the people's expectations for tourism have shifted from the basic needs of "seeing" and "walking" to the comprehensive needs of high quality, deep experience, and strong culture. The position of culture in tourism is constantly rising, determining the core competitiveness of tourism. The 'strength' of building a strong tourism country lies in the strength of quality, culture, and civilization. From the perspective of industrial laws, China's tourism industry has gone through the development stage of resource dependence and scale expansion, and is entering a new stage of innovation led and quality improvement. The traditional sightseeing model is difficult to meet the requirements of high-quality tourism development and to build sustainable international competitiveness. Only through the comprehensive intervention of cultural resources, cultural creativity, and cultural spirit can tourism shift from "scenic logic" to "cultural logic" and from "flow thinking" to "value thinking", truly supporting the construction of a tourism powerhouse. From a national strategic perspective, the integration of culture and tourism is no longer just a departmental task, but a strategic arrangement that relates to the overall economic and social development. A strong tourism country needs cultural construction as its foundation, and a strong cultural country also needs the tourism industry as its carrier. The deep integration of culture and tourism is at the junction of the two. It can be said that to move from a tourism powerhouse to a tourism powerhouse, China must take the "original path" of deep integration of culture and tourism. The deep integration of culture and tourism is profoundly reshaping the development mode and supply structure of tourism. The essence of deep integration of culture and tourism is not simply the superposition of cultural elements, but the reconstruction of the way, structure, and logic of tourism development through cultural empowerment. The "Proposal" proposes to "enrich the supply of high-quality tourism products", and the key lies in improving the quality and depth of cultural supply, making culture the core driving force for tourism product innovation. Currently, the composition logic of tourism products is undergoing significant changes. In the past, tourism focused on "projects" and "attractions", with resources as the main body, landscapes as highlights, and culture as the background. Nowadays, culture is becoming the main thread, soul, and scene of products, and tourism is beginning to organize content in a "story space experience" way. The temperament of a city, the narrative of its history, and the presentation of a way of life are becoming key factors in attracting tourists. Tourists are no longer satisfied with just visiting here, but also look forward to experiencing cultural perception, resonance of meaning, and value during their travels. The high-quality cultural supply has changed the product structure, transforming tourism from superficial sightseeing to deep participation. The continuous emergence of new supply methods such as cultural IP, immersive experiences, themed spaces, and festival activities has extended the tourism industry chain and increased the cultural density and added value of tourism. The intervention of culture has resolved the homogenization competition in tourism, shifting product production from "competing for scenery" to "competing for culture" and "competing for content". As a result, the attractiveness of tourist destinations has shifted from "natural endowments" to "cultural creation". At the same time, the synergy between the public cultural service system and the tourism public service system has become a trend. Museums, art galleries, cultural centers, national cultural parks, and other public cultural spaces are increasingly becoming important destinations for tourists. This spatial structure of "host guest sharing" not only expands the audience range of cultural supply, but also enhances the overall civilization form of the destination, making the cultural taste of urban and rural areas an important component of tourism resources. More importantly, the deep integration of culture and tourism can promote the structural transformation of tourism from a "quantity expansion type" to a "quality and efficiency type". The deep involvement of culture enhances the sustainability and creativity of tourism products, enabling destinations to break free from dependence on a single physical resource and continuously generate new products, scenarios, and supplies through cultural creativity. Cultural centered tourism innovation is becoming a growth engine that drives the expansion of domestic demand, promotes consumption upgrading, and drives industrial integration. It can be said that the deep integration of culture and tourism not only changes the appearance of tourism products, but also the core of tourism development; It is not only a partial part of the industrial structure, but also the fundamental logic of the industry. The deep integration of culture and tourism has transformed Chinese tourism from being "landscape driven" to "cultural driven", from "single format" to "diverse integration", and from "form upgrading" to "connotation enhancement", providing structural support for the construction of a tourism powerhouse. The deep integration of culture and tourism requires the promotion of institutional innovation and modernization of governance. To promote the deep integration of culture and tourism from a development concept to practical results, it is inseparable from the corresponding institutional system and governance methods. Only by promoting institutional innovation and modernization of governance can the vitality of integrated development be solidified into long-term stable development advantages. From the perspective of institutional mechanisms, the integration of culture and tourism requires strengthening overall coordination at a higher level. With the integration of culture and tourism entering the deep water zone, it is necessary to strengthen cross departmental coordination mechanisms, so that cultural, tourism, education, technology, urban construction and other fields can achieve integrated promotion in planning, policies, resource allocation and other aspects. Only by establishing a system of "multi departmental collaboration, multi regional linkage, and multi domain integration" can cultural tourism integration break through the limitations of administrative fragmentation and form a holistic effect. From the perspective of policy supply, it is necessary to form a policy synergy in areas such as investment and financing, land, talent cultivation, activation and utilization of cultural resources, and digitalization of cultural tourism. Especially in the fields of digitalization, internationalization, convenience, and smart services in cultural and tourism, policy innovation is needed to meet the needs of tourists, especially inbound tourists, for payment, transportation, language, information access, and other aspects, making China's cultural and tourism environment more open, friendly, and approachable. From the perspective of governance methods, digitization is becoming a key support for modernizing governance systems and capabilities. The construction of smart scenic spots, smart museums, digital cultural and tourism platforms, etc. can improve service efficiency, enhance supply accuracy, improve tourist experience, and also provide effective measures for supervision. Digital technology has brought about profound changes in the display, dissemination, and trading of cultural resources, providing a more diverse path for the integration of culture and tourism. In addition, the deepening of cultural tourism integration must also take into account cultural security, ecological security, and ideological security. The development and utilization of cultural resources must prioritize protection and prevent problems such as excessive commercialization and excessive entertainment from damaging the intrinsic value of culture. Tourism development must follow the principle of ecological priority, ensuring the sustainability of cultural heritage and natural ecology. Only by promoting integrated development while maintaining the bottom line can cultural tourism integration truly achieve the unity of economic benefits, cultural values, and social benefits. The improvement of institutional arrangements ultimately leads to a longer-term goal - to make the integration of culture and tourism an important component of enhancing the country's cultural soft power, and an important platform for showcasing China's image and promoting cultural exchanges. With the continuous improvement of the convenience level of inbound tourism and the continuous growth of cultural tourism industry, China has the conditions to transform the deep integration of culture and tourism into an important channel to enhance international influence and cultural dissemination, allowing the world to understand and perceive China in a richer cultural context. Looking at the deployment of cultural and tourism development in the "Suggestions", it can be seen that the construction of a tourism powerhouse must be based on high-quality supply, with high-quality supply centered on high-quality cultural supply, and high-quality cultural supply must be achieved through deep integration of culture and tourism. From the historical perspective of the "Tenth Five Year Plan" period, promoting the deep integration of culture and tourism is not only the need to improve tourism quality and expand cultural consumption, but also an important way to enhance cultural influence, enhance cultural soft power and promote Chinese path to modernization. In response to the requirements and historical inevitability of promoting the construction of a strong tourism and cultural country, we must take culture as the soul, tourism as the carrier, and integration as the driving force to promote innovative development of the cultural and tourism industry at a higher level. (New Society)