The 2025 National Performance Market Briefing released by the China Performance Industry Association on the 13th shows that there will be 640400 commercial performances (excluding entertainment venues) in China in 2025, a year-on-year increase of 6.58%; The box office revenue was 61.655 billion yuan, a year-on-year increase of 6.39%, and the national performance market showed a vigorous and upward development trend. The briefing shows that by 2025, the box office revenue of large-scale commercial performances with over 5000 people nationwide will reach 32.448 billion yuan. The sustained popularity of large-scale performances is partly due to the strong promotion of policies in various regions, fully unleashing market vitality; On the other hand, by combining performance projects with regional tourism, the "ticket economy" has increased consumer willingness. Large scale performances have become a powerful engine for local cultural and tourism consumption, unleashing a consumption multiplier effect. Looking at the national stage art performance market, art categories with a high degree of marketization are maintaining an upward trend in performance. Taking musicals as an example, the box office revenue of musicals nationwide will increase by 7.55% year-on-year in 2025. The creation of the main theme has become more enthusiastic, with delicate performances, exquisite production, and high-quality stage presentations such as "Searching for Li Ergou" and "Harbin at Night" nourishing the spiritual home. The ancient charm and national style have become the "top aesthetic" in the performance market. Chinese style musicals such as "The Sword and Flower of the Jin Yi Wei" and "The Great King" are rooted in the fertile soil of traditional culture and have sparked a wave of viewing and performance. The drama market presents a dual track pattern of classic adaptations and original real-life themes. The popularity of original dance dramas continues to rise, and new dramas such as "Records of the Three Kingdoms" and "The Peony Pavilion" that deeply combine traditional culture and regional characteristics have attracted market attention. At the same time, projects such as Dream of Red Mansions and The Journey of a Legendary Landscape Painting have maintained a leading position in the market with continuous performance and box office revenue. In terms of tourism and entertainment, the box office revenue of large and medium-sized tourism and entertainment projects nationwide in 2025 will be 17.442 billion yuan. The application of new types of performances such as drones and fireworks, with increasingly rich immersive scenes and interactive elements, is constantly enhancing the attractiveness of tourism performance projects. In addition, many projects have deeply integrated China-Chic IP with cultural tourism, bringing more traditional arts to life. (New Society)