General Secretary Xi Jinping pointed out that "Chinese civilization has a long and profound history, is a unique spiritual symbol of the Chinese nation, the foundation of contemporary Chinese culture, the spiritual bond that maintains Chinese people around the world, and the treasure of Chinese cultural innovation." The Decision of the Third Plenary Session of the 20th Central Committee of the Communist Party of China proposed to "enhance the country's cultural soft power and influence of Chinese culture" and "build a system of Chinese civilization symbols. The symbol of Chinese civilization is an important symbol and cultural carrier of Chinese culture, which is of great significance in enhancing the pride and cohesion of the Chinese nation. By extracting vivid, profound and expressive symbols of Chinese civilization, forming a clear and comprehensive system of Chinese civilization symbols, and promoting them to the world, it is conducive to promoting Chinese culture to go global, spreading more excellent cultures with Chinese characteristics, reflecting Chinese spirit and containing Chinese wisdom, continuously expanding the international influence of Chinese culture, and promoting exchanges and mutual learning among human civilizations. Balancing form and spirit. The emblem of Chinese civilization is a symbolic expression of the prominent characteristics and cultural features of Chinese civilization. It is a symbolic and extended presentation of Chinese civilization, carrying excellent traditional culture, revolutionary culture, and advanced socialist culture. Its specific forms of expression include ideological concepts, language and writing, cultural heritage, historical relics, outstanding figures, natural landscapes, and other carriers. With its influence, appeal, and dissemination power, it has become a powerful support for Chinese culture to go global. The external carrier form and the internal spiritual value together constitute the symbol of Chinese civilization. For example, in terms of "form", the Great Wall, Temple of Heaven, Forbidden City, etc., all inspire emotional resonance across national borders with their exquisite engineering craftsmanship, magnificent cultural atmosphere, and profound aesthetic conception, allowing foreign audiences to intuitively experience the profound historical heritage and unique cultural charm of Chinese civilization, and enhance their interest and understanding of Chinese culture. For example, in terms of "gods", distinctive cuisine, ethnic costumes, etc. can break through the barriers of language, embody the charm of Chinese culture in subtle details, and subtly convey the humanistic spirit and values of Chinese civilization to foreign audiences, becoming a cultural treasure trove for building a Chinese cultural identity system. To showcase the symbol of Chinese civilization to the world, we must adhere to the position of Chinese culture, grasp the hierarchy, ensure that the symbol of Chinese civilization vividly and profoundly presents the charm and charm of Chinese civilization from "form" to "spirit", help tell the story of China well, spread the voice of China well, and better showcase the trustworthy, lovely, and respectable image of China. Reflect emotionality. In the process of translating and disseminating some symbols of Chinese civilization, it is inevitable that misunderstandings and difficulties may arise due to cultural and linguistic differences. This requires even more efforts to transcend cultural barriers by enhancing emotional resonance. To showcase the symbol of Chinese civilization to the world, we must base ourselves on building a community with a shared future for mankind, focus on the practical needs of promoting cultural exchanges, demonstrate the common values of all mankind, and enhance emotional resonance through value resonance and ideological resonance. When presenting the image of China to the world, the symbol of Chinese civilization can be cleverly integrated into international narratives, breaking through the limitations of time and space, crossing cultural differences, triggering emotional experiences, and enhancing empathy through concrete narratives with authenticity and human touch. For example, at the opening ceremony of the Beijing Winter Olympics, the countdown was integrated with ancient poetry and vibrant contemporary Chinese imagery through the 24 solar terms, conveying the charm of China to the world and being welcomed by foreign audiences. It is a vivid example of cultural symbols moving people with emotions. Enhance expressiveness. To build a system of Chinese civilization identification, we must be good at discovering and excavating the shining points of language, cultural heritage, historical relics, etc. from "being accustomed to" and "not observing", extracting infectious Chinese civilization identification, and continuously enhancing the expressive power of Chinese civilization identification through rich and colorful forms of expression. In practical applications, the symbol of Chinese civilization can be displayed through audio-visual forms such as art festivals, art exhibitions, music festivals, concerts, situational performances, song and dance performances, and ceremonial celebrations. For example, Henan Satellite TV's "Yuanxiao (Filled round balls made of glutinous rice-flour for Lantern Festival) Wonderful Night", "Dragon Boat Festival Wonderful Tour" and other "Chinese Festivals" series programs deeply tap into Chinese traditional festival culture, integrate festival customs such as Loong Boat racing into song and dance, and create an audio-visual feast to display the logo of Chinese civilization. To enhance its expressive power, it is also necessary to highlight the cultural depth of the Chinese civilization symbol, and to focus on issues of international concern such as peace and development, ecological protection, etc. Through the interaction between history and reality, explain the Chinese ideas, concepts, and experiences that have contemporary value and global significance behind the Chinese civilization symbol, and enhance foreign audiences' understanding and recognition of the Chinese civilization symbol. Enhance expressive power through the integration of technology and humanities, expand the application of artificial intelligence technology in cultural research and dissemination, and inject new vitality and momentum into the continuous and better presentation of the Chinese civilization symbol to the world. By relying on all media means and utilizing big data and algorithm recommendation technology, we aim to enhance the targeted and effective international dissemination of the Chinese civilization logo through localized and personalized content distribution. (New Society)