Cultural China Tour | Wuxi, Jiangsu: Creating a Cultural Journey through the Integration of Ancient and Modern Times
2025-10-14
In the evening, looking from Qingming Bridge in Liangxi District, Wuxi, Jiangsu, the pink walls and black tiles on both sides of the Millennium Canal intertwine with modern light and shadow. On the canal, the "Tonight's' Liang 'Night" Jiangnan ancient canal immersive light and shadow night tour project has become a popular feature among tourists. During the 90 minute tour, live performances, water performance boats, holographic water screen projections, water and fire special effects, and AR technology appeared one by one, showcasing the eight classic scenic spots of Wuxi and allowing people to feel the millennium cultural heritage of the Grand Canal. It was truly an unforgettable cultural journey. ”Mr. Yin, a tourist from Henan, excitedly told the reporter. During the National Day and Mid Autumn Festival holidays, the consumer market in Liangxi District, the old city of Wuxi, is full of enthusiasm. The number of tourists has reached a new high, with nearly 4 million visitors received by various scenic spots in the region, a year-on-year increase of about 15%. The enthusiasm for cultural and tourism consumption along the canal has been activated by urban renewal, contributing an important force to it. Revitalize the space and blend the ancient and modern slow traffic systems of the 8.5-kilometer ancient canal. In April of this year, the slow traffic system of Wuxi Ancient Canal was fully renovated and connected. This waterfront promenade is centered around a cycling track, a running track, and a walking track, connecting 19 cultural check-in points and 8 landscape nodes, forming a three-dimensional picture of the "Thirteen Scenic Spots Around the City". The slow traffic system is not only a transportation channel, but also a linear cultural park. 42 children's play facilities, multiple basketball courts, and football fields have been added along the route, and innovative designs have been made to integrate bamboo and wooden railings with seats, complementing the natural ecology of the artificial buildings. The event attracted more than 3000 participants, and we distributed 45000 consumption vouchers, which directly promoted economic consumption of 3 million yuan and indirectly benefited 7.8 million yuan on the same day, "said the person in charge of the relevant department in Liangxi District. The" Walking on the Grand Canal "event held this year had a network exposure of over 11 million people on the first day, allowing the slow traffic system of the ancient canal around the city to quickly" emerge ". The new application scenario of "culture and tourism+technology" brings new experiences to citizens and tourists. Arriving at the banks of the Xicheng Canal, more and more new experiences are astonishing - the "Heartbeat of the Ancient Canal" water VR tour provides tourists with the experience of crossing time and space. During the cruise, tourists "cross" interstellar and canal secrets, and complete game tasks such as obtaining the "Canal Star" and saving the ancient canal through natural gesture interaction. The "Starry Sky Top" under the Beicangmen Tongyi Road Bridge has broken the Guinness World Record with its groundbreaking scale of light and shadow art. The lights here pour like the Milky Way, reflecting the millennium canal like a dream... "Through the integration of multiple technologies such as holographic water curtains, AR, and 3D Mapping, we allow viewers to better approach history and touch the context. ”The relevant person in charge of Liangxi Culture and Tourism Group stated. Innovative business formats and the integration of culture, commerce, and travel stimulate new vitality in consumption. Along the canal, the eye-catching orange "BOOKS" newsstand quietly appeared in the bustling streets of Nanchang Street. It not only sells newspapers and magazines, but also Wuxi cultural and creative products and coffee, becoming a new carrier of "urban cultural micro space". Once, 'Pillow River Family' talked about the closest posture between the canal and people, but now, this closeness is even clearer with the injection of new business models and scenes. The combination of canal night tours, cultural and creative markets, and specialty restaurants is becoming a new engine driving consumption, bringing vitality to the ancient canal in the new era. Meanwhile, since the beginning of this year, more than 200 mature enterprises have signed contracts and landed in the Jiangnan Ancient Canal Tourism Resort, fully committed to building a pillar industry of culture and tourism. Through innovation, Liangxi District is promoting the "Industry Partner" plan for ancient architecture and old houses, cultivating new business formats and expanding digital cultural and tourism scenes. (New Society)
Edit:GUAN LUCIANA Responsible editor:ZHANG LIN
Source:gmw.cn
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