World

Holiday tourism 'hot' showcases China's economic vitality

2025-10-10   

During this year's National Day and Mid Autumn Festival holidays, the Chinese land is crowded with tourists, and the consumer market is booming. The holiday tourism craze has opened up a new picture of China's high-quality economic development, providing a window for the world to observe the current situation and prospects of China's development. The popularity of holiday culture and tourism stems from the vitality of mobility. According to data from the Chinese Ministry of Transport, the expected cross regional personnel flow during the National Day and Mid Autumn Festival holidays is 2.432 billion, with an average of 304 million people per day, a year-on-year increase of 6.2%. From high-speed traffic to high-speed trains, from water cruise ships to airplane flights, the surging crowds witness the vitality of China's mobile economy. Cross border personnel exchanges are also very active. From Singapore, Thailand, and Malaysia in Southeast Asia, to Kenya and South Africa in Africa, and to Serbia in Europe, many countries have introduced convenience policies to attract Chinese tourists. The increasing trend of Chinese tourists traveling abroad not only enhances cultural exchanges, but also adds new vitality to the local economy. According to Zulab Pollikashvili, Secretary General of the United Nations Tourism Organization, China is an important tourist destination and destination, making significant contributions to the global tourism industry by driving outbound and domestic tourism. The popularity of holiday culture and tourism is reflected in consumer motivation. From urban commercial districts to rural homestays, from scenic spots to countryside experiences, the enthusiasm for travel has been transformed into consumption growth vitality, demonstrating the strong endogenous driving force of the Chinese economy. The popularity of holiday travel is an important indicator of consumer confidence. The surge of travel during Chinese holidays reflects the continuous release of domestic consumption potential, injecting growth momentum into industries such as tourism, accommodation, and catering. According to the monitoring of business big data by the Chinese Ministry of Commerce, the sales of key retail and catering enterprises in China increased by 2.7% year-on-year on a comparable basis during the National Day and Mid Autumn Festival holidays, and the consumer market showed a prosperous and active trend. The Bloomberg article points out that China's shift towards service-oriented consumption coincides with the increasing demand for experience, health, and cost-effectiveness among consumers. Key industries such as aviation, tourism, duty-free shopping, and movies will benefit from the boost brought by holidays. The popularity of holiday tourism lies in its diverse choices. During this year's National Day and Mid Autumn Festival holidays, many tourists are no longer satisfied with traditional attractions, but are seeking more distinctive and creative holiday experiences. The "Ben County Tour" and "Rural Tour" have emerged, and the urban and rural economies have become increasingly prosperous due to the strong "fireworks atmosphere". Technology and light have also integrated into cultural and tourism scenes in a more dynamic manner, reflecting the new changes in the Chinese cultural and tourism market. In Yangcun Town, Longnan City, Jiangxi Province, the Taipingbao "Village BA" basketball game kicked off with passion, attracting tourists from far and near; In many parts of Jiangsu, sports events such as "Su Chao" have driven a wave of tourism and formed a new consumption model of "going to a city for one game". The observation was recorded on the website of the Brazilian magazine "Forum": "The tourism mode of Chinese people traveling to watch or participate in sports events has become a new form of promoting consumption and local development, and sports are transforming into an economic engine." The popularity of fake Japanese travel is converging in both directions. This double holiday season, the popularity of "China Travel" continues to rise. According to big data from Qunar Travel, the number of foreign tourists taking flights within China on the first day of the holiday increased by over 40% year-on-year, flying to 70 cities in China. More and more foreign tourists are choosing to slow down and immerse themselves in China's local culture and festive atmosphere. They either studied embroidery and needlework in Suzhou, traveled back to the prosperous Tang Dynasty in Hanfu in Xi'an, or experienced the cyberpunk style in Chongqing... This unique experience of blending ancient and modern styles outlines a quaint yet fashionable contemporary China. The vitality of the holiday economy reflects the surging vitality of the Chinese economy. China will continue to achieve high-quality development with the vitality of consumption, the sincerity of openness, and the momentum of innovation, injecting more certainty and warmth into the development of the world economy. (New Society)

Edit:Yi Yi Responsible editor:Li Nian

Source:www.people.cn

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