In the golden September, John Lajak from Slovakia gained hope during his first trip to China. As the CEO of a construction company, LaJacques plans to use the 2025 China International Fair for Trade in Services as an opportunity to expand into the Chinese market. After conducting research, he brought a list of potential cooperation opportunities, hoping to provide one-stop services for Chinese companies interested in investing in Sri Lanka. China is a brand new market for us, but I have confidence in our plan. ”Layak said. The annual theme of this year's China International Fair for Trade in Services (CIFTIS), "Leading with Digital Intelligence, Revitalizing Trade in Services", kicked off in Beijing on the 10th. More than 80 countries and international organizations held exhibitions, and nearly 2000 companies participated offline. Outside the exhibition hall, various flags fluttered in the steel forest of Shougang Park; Inside the exhibition hall, there is a dazzling array of exhibits from all over the world. A vivid picture of global cooperation and mutual benefit is unfolding. On September 10th, exhibitors took photos in front of a service trade fair logo in Shougang Park, Beijing. Photo by Xinhua News Agency reporter Xu Qin: The "circle of friends" continues to expand. In the Iran Pavilion, where tradition and modernity are intertwined, one side is filled with Persian style carpets, paintings, and other handicrafts, while the other side showcases the country's development achievements and investment opportunities. The Chabahar Free Trade Zone in Iran, which has industries such as steel, petrochemicals, and logistics, is prominently displayed. This is our first time exhibiting in China, hoping to showcase our capabilities to the world and attract more investors. ”Yar Mohammad Hussainbor, Deputy Director of Management and Development of the district, said that he particularly hopes to receive assistance from Chinese enterprises in areas such as urban planning and infrastructure construction. Canva, an Australian unicorn company also exhibiting for the first time, has been deeply involved in the Chinese market for many years. Since entering China in 2018, this visual communication platform has generated over 600 million design materials here. What we see in the Chinese market is not only the expansion of user base, but also the increasingly mature creative ecosystem. ”The general manager of the enterprise in China, Wang Kexin, said that he looks forward to exploring with the industry how artificial intelligence can better empower enterprises and individuals, and contribute to ecological co construction and industrial upgrading. Highlighting international participation and highlighting the value of open platforms is one of the important features of this year's Service Trade Fair. This year's exhibitors include Wal Mart, AstraZeneca, KPMG and other nearly 500 world top 500 and industry leading enterprises, covering 26 top 30 countries and regions in service trade, with an internationalization rate of more than 20%. In the exhibition area of the Global Service Trade Alliance, Tesla and Qualcomm's digital products and services are very eye-catching. Zhang Yaxi, a staff member of the alliance, introduced that the alliance promotes industry development through functions such as exchange and cooperation, think tank research, and policy dialogue. Since its establishment three years ago, the number of member enterprises has rapidly increased to nearly 300, which can be regarded as a vivid epitome of global service trade openness and cooperation. As an expert in the field of chemical engineering, David Lewis, the Vice President elect of the School of Engineering and Information Technology at the University of Adelaide in Australia, has always maintained close contact with Chinese counterparts in teaching and research, and has recently focused on issues such as green development. However, during his participation in the Service Trade Fair, Lewis referred to himself as an "education service provider". Our goal is to provide students with comprehensive education and help them better develop their careers, "he said. The school regards China as an important source of students and partner, and signed new contracts with two Chinese companies on the opening day. Looking forward to the opportunities in China, Australia, the host country of this year's Service Trade Fair, organized the largest exhibition group since its inception, including nearly 60 enterprises and institutions, with a booth area of 360 square meters, setting a record for the largest in history. Australia is committed to exploring the Chinese market, and our service providers are willing and ready to develop new partnerships. ”Dai Deming, General Manager of the Greater China Region of the Australian Trade and Investment Commission and Business Ambassador of the Australian Embassy in China, said. On September 10th, the audience took photos in front of the Australian booth in the themed exhibition area. Xinhua News Agency reporter Chang Nengjia reported that China's service trade has steadily increased in recent years, with a total import and export volume of 4578.16 billion yuan from January to July this year, a year-on-year increase of 8.2%. The trade structure continues to optimize, gradually shifting from relying on traditional industries such as logistics to high value-added, high knowledge density, and high innovation fields. The trade in services will prove that China's new development creates new opportunities for the world. Taking the recent significant growth in travel imports and exports as an example, with the continued popularity of "China Tour", the English version launched by Qunar platform in mid July attracted attention at the cultural and tourism service exhibition, and many visitors experienced various operations on site. The staff introduced that the platform's inbound tourism order volume in August increased by nearly 70% compared to the previous month. In the future, it will continue to enrich the English content ecosystem, develop multilingual support, cross-border payment optimization and other functions, and help more foreign tourists enjoy a "smooth" China trip. On the vast waters of China, where open cooperation promotes sharing and win-win outcomes, Norway's floating offshore wind power, ocean energy conversion, and aquaculture technologies will help build "offshore ranches" represented by green aquaculture projects. This is the new vision of "Blue Countryside" jointly planned by Chinese and Norwegian enterprises through signing agreements at this year's Service Trade Fair. We look forward to strengthening cooperation with an increasingly open China. ”Hanning, Commercial Counsellor of the Norwegian Embassy in China, stated that China's continued promotion of high-level opening up is conducive to global cooperation in addressing the current impact of trade protectionism. As the main driving force of global trade growth, service trade is increasingly becoming an important area of global economic governance. Exhibitors have expressed that this year's China International Fair for Trade in Services continues to demonstrate China's unwavering determination to expand high-level openness and enhance confidence in world openness and cooperation. On September 10th, at the Philippine Hotel, a themed exhibition of the China International Fair for Trade in Services, visitors were learning about Philippine products. Despite the current difficulties faced by globalization, examples such as the completion of the Free Trade Area 3.0 negotiations between China and ASEAN demonstrate that open cooperation has always been the mainstream of the world. ”Glenn Pe ñ alanda, Commercial Counsellor of the Philippine Embassy in China, stated in an interview. During this year's Service Trade Fair, a series of authoritative reports will be released, and 13 themed forums, 82 special forums, and 81 negotiation and promotion activities will be held. Liu Zhongxiao, Dean of the School of Foreign Languages at Capital University of Economics and Business, pointed out that the China International Fair for Trade in Services (CIFTIS) is actively building a sustainable development ecosystem based on long-term value, thereby enhancing its international influence and contributing important strength to the development of service trade in China and even globally. My first time visiting an exhibition in China, I really enjoyed the lively atmosphere here and also noticed many innovative points. ”Italian international student Valerio said. This senior student majoring in finance is experiencing the interconnectedness of the world at the conference venue and envisioning various possibilities for his future career development. (New Society)