According to He Yong, spokesperson for the Ministry of Commerce, the online retail sales of agricultural products in China increased by 7.4% year-on-year from January to July this year. At the regular press conference held by the Ministry of Commerce on the same day, He Yongqian said that in recent years, with the joint efforts of various regions and departments, the high-quality development of rural e-commerce has achieved positive results. Specifically, the rural consumer market continues to thrive, with online retail sales in rural areas increasing by 6.4% year-on-year from January to July. The rural logistics system is becoming increasingly perfect. Since 2022, the county-level commercial construction action has supported the construction and renovation of 1285 county-level logistics centers and 1457 township express logistics stations in various regions. The national administrative village express service coverage rate has reached 95%. Rural e-commerce entrepreneurship continues to be active. According to data from relevant research institutions, as of the end of July, the number of rural online merchants in China has exceeded 19.5 million, a year-on-year increase of 6.4%. He Yongqian said that in the next step, the Ministry of Commerce will continue to focus on comprehensively promoting rural revitalization, work with relevant departments to deeply implement the high-quality development project of rural e-commerce, further improve the application level of rural e-commerce, promote the deep integration of e-commerce with the primary, secondary, and tertiary industries in rural areas, and help farmers increase income and rural consumption. (New Society)