The State Administration for Market Regulation recently issued the "Compliance Guidelines for Charging Behaviors of Online Trading Platforms" (hereinafter referred to as the "Guidelines"), further regulating the charging behaviors of online trading platforms to operators within the platform, such as commissions, commissions, membership fees, technical service fees, information service fees, marketing and promotion fees, etc. The Guidelines clarify the principles that platform fees should follow, advocate reducing the burden on platform operators, strengthen platform compliance and self-discipline, and regulate platform fee behavior. The Guidelines require platforms to implement the main responsibility of compliance management, improve compliance management organizations, equip compliance management personnel, timely internalize regulatory systems into compliance systems, establish risk identification and assessment mechanisms for unreasonable charging behavior, strengthen the construction of compliance pre audit mechanisms to prevent unreasonable charging risks, enhance compliance training, and create a compliance culture. In addition, the "Guidelines" also clarify the obligation of platform fee rules disclosure, requiring platforms to continuously publicize the content of platform fee service agreements, transaction rule information, etc. in a prominent position on the homepage. Clarify that platform modifications to fee rules must be publicly solicited for opinions in accordance with the law. Clearly define the retention time for historical versions of the charging rules, and fully save all historical versions from the three years prior to the effective date of the modified version. According to the Guidelines, platforms are not allowed to overcharge operators within the platform, only charge without providing services, or provide insufficient services. They are not allowed to transfer fees that should be borne by the platform itself, charge operators within the platform for providing their basic business data, force or indirectly force operators within the platform to purchase services or participate in promotional activities and charge fees, use unreasonable deposits or other forms of disguised fees or increase fee standards, and do not discriminate against operators within the platform with the same trading conditions in terms of price. (New Society)