Law

Is there a 'referral' for spending money? Live streaming should have more quality than traffic

2025-07-21   

In the face of "traffic fraud", besides account suspension, fines, etc., are there any further legal penalties? Is there a way for the infringed interests to protect their rights? A technology company in Beijing has a "Kuai" app, mainly used for short videos and live streaming. One day, the company discovered abnormal "follower growth" in some live streaming rooms. Originally, some anchors on the platform used live streaming control software developed by a certain internet company in Hangzhou, commonly known as the "fan boosting tool", to "boost popularity" through bulk purchases of fake followers, likes, comments, and other methods. During the operation of the software for over a year, a certain internet company in Hangzhou and its legal representative respectively collected a total recharge amount of nearly 500000 yuan. Therefore, a technology company in Beijing filed a lawsuit to the Hangzhou Internet Court for unfair competition. Live streaming water armies falsify data through volume boosting software, usually subject to administrative penalties by departments such as cyberspace administration or dealt with by platforms in accordance with agreements. Can further punishment be imposed on him from a legal perspective? How to deal with the market order harm caused by false traffic? (New Society)

Edit:Wang Minhui Responsible editor:Du Hui

Source:People.com.cn

Special statement: if the pictures and texts reproduced or quoted on this site infringe your legitimate rights and interests, please contact this site, and this site will correct and delete them in time. For copyright issues and website cooperation, please contact through outlook new era email:lwxsd@liaowanghn.com

Recommended Reading Change it

Links