On June 20th, the establishment ceremony of the Intangible Cultural Heritage Industry Branch (hereinafter referred to as the "Intangible Cultural Heritage Industry Branch") of the New Social Class Association in Guangzhou was successfully held. More than 30 people, including relevant comrades from the New Rank Department of the United Front Work Department of the Guangzhou Municipal Party Committee, Li Yan, Executive Secretary General of the Guangzhou New Federation, Chen Wenmin, President of the Intangible Cultural Heritage Industry Branch, specially invited experts Tan Guanghui, Zhai Huiling, and some members and directors of the leadership team, attended the event. At the meeting, relevant comrades from the New Rank Department of the United Front Work Department of the Municipal Party Committee issued plaques to the Intangible Cultural Heritage Industry Branch, marking the official establishment of the branch. Chen Wenmin, the president of the Intangible Cultural Heritage Industry Branch, stated that the branch will be committed to building a platform for communication, cooperation, and innovation, gathering wisdom and strength in the field of intangible cultural heritage, and jointly promoting the inheritance and innovative development of intangible cultural heritage. At the same time, it will lead the branch to fulfill its responsibilities seriously, take on the initiative, and make unremitting efforts to comprehensively promote the protection and inheritance of intangible cultural heritage in Guangzhou, promote the promotion, dissemination, exchange, and mutual learning of intangible cultural heritage, effectively safeguard the cultural treasures of the Chinese nation, and make them shine with new vitality and brilliance in the new era. Comrades from the New Level Office of the United Front Work Department of the Municipal Party Committee congratulated the establishment of the Intangible Cultural Heritage Industry Branch, and pointed out that intangible cultural heritage is an important bridge connecting the past and the future. They hope that the Branch will actively explore and practice its responsibility in the protection of intangible cultural heritage, fully transform and release the contemporary functions of intangible cultural heritage, and promote its return to life and integration into the times. It is reported that the Intangible Cultural Heritage Industry Branch is an organizational platform for new social strata in the field of intangible cultural heritage in Guangzhou, aiming to gather various forces and jointly promote the inheritance, protection, and innovative development of intangible cultural heritage in Guangzhou. (New Society)