Culture

Travel fever reflects the new trend of tourism development

2025-06-06   

Promoting the sustainable and healthy development of the tourism industry and building a tourism powerhouse means that the tourism industry has reached a world leading level in terms of scale and efficiency, supply and consumption, hardware and software, industry and brand, and rule of law and talent. Travel is a lifestyle oriented tourism activity and one of the important development trends in the tourism market. The travel industry has become a new path to promote high-quality development of the tourism industry, reshaping people's lifestyles, consumption behaviors, and social relationships. Developing the tourism industry and shifting the mindset towards tourism development. Travel is transforming from a single sightseeing to a multidimensional lifestyle that combines "residence" and "tourism", achieving a shift from "welcome to travel" to "stay and live", expanding the value channels of tourism development, and bringing about a qualitative change in the tourism industry. From taking a quick look at the scenery to 'stopping and enjoying', extending the time spent in tourist destinations; From "strolling and eating" to "residential use" and then to "immersive life", we will promote the transformation of "traffic monetization, stock revitalization, incremental control, and variable integration", expand consumption space, elongate the industrial chain, promote some places to shift from sightseeing tourism destinations to comprehensive tourism destinations such as "sightseeing+vacation", and promote the sustainable development of the tourism industry. Developing the tourism industry, guiding the transformation of development methods, and promoting better realization of resource value. With the changes in the travel population and consumption concepts, more travel formats have emerged and become more involved, stimulating the vitality and creativity of the tourism market. People have noticed that many hotels, scenic spots, and other places have transformed to adapt to new trends, and many qualified homestays have turned to tourism. At the same time, the original homestay marketing and management methods have been incorporated into tourism, making it more youthful and fashionable in attracting customers. In some places, rural tourism is developed to form a mechanism of "village collective+farmers+operating entities" to promote the comprehensive revitalization of rural areas through agricultural cooperation and benefit from agriculture. Developing the tourism industry brings about an increase in value and effectiveness. Adhere to the development direction of marketization, specialization, standardization, scale, and branding, bringing about the development of the tourism industry, attracting business entities, improving living environment, supporting public services, empowering publicity and promotion, promoting cultural inheritance and revitalization. Experiential consumption is changing the traditional retail industry pattern, providing people with more cultural experience opportunities and forming new economic growth points. In addition, the situation where non flexible consumption such as transportation accounts for a large proportion in general sightseeing tourism has been changed, and flexible consumption and local expenses have been increased. The cost of local cuisine has become a significant expense for travel expenses, and more and more travelers are focusing on spending on health and wellness. Economy accommodation represented by homestays, youth hostels, and budget hotels has also become the main choice. Many people also purchase second homes or rent locally owned properties for travel. Developing the tourism industry, promoting innovative development of the tourism industry, and expanding the connotation and extension of tourism destinations. In terms of industrial restructuring, its prominent feature is the vertical expansion and horizontal extension around the "tourism" and "residential" industry chains, covering various links from resource development, service provision to end customer experience. Expand the development space of the cultural and tourism industry, activate the increment of cultural and tourism, connect the upstream, midstream, and downstream industrial chains, open up new tracks, shape new driving forces, and further unleash the vitality of the tourism industry. Develop the tourism industry and promote the simultaneous improvement of both quantity and quality of tourism. The travel industry promotes the rise of personalized and customized services, providing more refined exclusive services. For example, customized accommodation experiences place more emphasis on designing accommodation environments that meet the individual needs of customers. Health themed rooms, cultural themed rooms, natural landscape rooms, etc. provide different experiences, allowing customers to still have a high sense of belonging and comfort when living in different places. The same goes for personalized health management. Based on customer health data and lifestyle habits, we provide customized health management plans, psychological support, and rehabilitation services, allowing customers to enjoy their travel life while also managing their health. Provide customized in-depth cultural experiences and themed activities to enhance customers' understanding of local culture and enrich their travel experience. (New Society)

Edit:Momo Responsible editor:Chen zhaozhao

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