General Secretary Xi Jinping pointed out that the most fundamental way to promote the prosperity and development of literature and art is to create and produce excellent works that are worthy of our great nation and great era. Literary and artistic creation production is creative labor, and its core lies in people. The people-oriented nature is the fundamental attribute of socialist literature and art. To improve the production, guidance, and organizational mechanisms of literary and artistic creation, we must always adhere to the people-centered creative orientation, take improving quality as the lifeline of literary and artistic creation, continuously promote literary and artistic creation into individuals, into people's psychology, and into people's daily needs, form a good ecology where literary and artistic masterpieces continue to emerge, and further stimulate the creative momentum of literary and artistic masterpieces in the new era. Based on individual development, activate the value momentum of literary and artistic creation. The comprehensive development of human freedom is the value origin of literary and artistic creation. Human beings are not abstract symbols, but rather individual 'real people' or 'collections of real people'. This means that in order for literary and artistic creation to stand firm on the people's standpoint, it is necessary to first enter the individual and focus on promoting the deep connection between "the work of being a person" and the creation of literary and artistic masterpieces. On the one hand, literary and artistic talents and workers should carefully study the specific characteristics of each individual, understand the ideological dynamics of the masses, grasp their emotional demands, observe the changes in their concepts, and use diverse forms of artistic expression to solve people's ideological confusion, spiritual worries, cultural thirst, and psychological stress, promoting the comprehensive and harmonious development of individuals' various abilities and qualities. On the other hand, literary and artistic creation should focus on the responsibility orientation of cultural people and educating people through literature, using unique ideas to inspire and nourish the silent artistic charm, conveying the values of goodness and upward, fully exerting the carrier role of literature and art in shaping personality, purifying the soul, and leading the trend, creating more high-quality works with the people as the protagonists, and providing more and better spiritual food for the people. Taking emotional resonance as the soul, cultivating the spiritual ecology of literary and artistic creation. Emotional resonance is the spiritual core of artistic creation and an important bridge connecting works with audiences. In the new era of literary and artistic creation, it is necessary to be adept at discerning the differences and diversity of people in different themes of the times, accurately grasping the inherent laws of human psychological development, starting from the psychological development levels of different audiences, triggering emotional resonance from multiple perspectives, and using the power of literature and art to attract, infect, and move people. Literary and artistic talents and workers should pay attention to finding a creative balance between grand narrative and micro expression. On the one hand, it focuses on the grand narrative of the theme of the times. On the other hand, attention should be paid to the realization of the value of literary and artistic achievements at both the social and individual levels. Through realistic, three-dimensional, and vivid character portrayal and plot design, we aim to create literary, theatrical, film, and television masterpieces that reflect human psychology. We showcase various social phenomena and hot topics related to people's livelihoods, consolidate social value consensus, inject lasting momentum into the cultivation of a healthy and upward literary ecology, and tell the story of China in the new era. Based on the essence of life, establish a demand driven creative foundation. The practical life of the people is the source of artistic creation. Literary and artistic talents and workers must establish a narrative orientation centered on the people, consider the main theme of literary and artistic creation based on the needs of human life, focus on the joys and sorrows of the people, pay attention to the changes in the fate of the people, and continuously create more down-to-earth, widely spread, and enduring literary and artistic masterpieces. This requires that literary and artistic creation should not only be close to life and the times, but also focus on the immediate interests of the people and social hot issues, and respond to the people's needs for a better life in the form of art. The success of the TV drama "Shan Hai Qing" is largely due to its highly artistic and realistic portrayal of the great practice of poverty alleviation, which deeply demonstrates the indomitable spirit of the people's self-improvement and hard work. The portrayal of character images, plot design, and profound insights into real-life issues in the drama all reflect the creator's profound understanding of the true essence of people's lives and accurate grasp of their spiritual needs. It is precisely this creative spirit rooted in the people that makes it not only a literary masterpiece, but also a spiritual epic that records the times and inspires people. The people need literature and art, and literature and art need the people. Without the people, literature and art are like water without a source and a tree without roots. In the new era, literary and artistic creation should take the authentic life of the people as the source of creation, truly establish the demand orientation of literary and artistic creation, and continuously enhance the cultural sense of gain and happiness of the people. (New Society)